Kristen Sanders

Product marketing for brands that want to move different

Trusted by brands in 2,000+ retail stores, 1M+ global customers, and teams redefining the future of beauty, food, and tech.

Hi, I’m Kristen. I build brand systems, launch strategies, and content that connects culture to conversion. My work lives between insight and execution - the words, visuals, and platforms that make people stop, stay, and buy.

This site will be part portfolio, part public notebook. You’ll find projects I’m proud of, ideas I’m exploring, and the trends I think deserve more attention. Stay tuned for more projects and select articles.

Experience

Head of Product + Strategy: Bleum Creative
September 2023 — Present

Head of Product and Brand— SavorWe
December 2023— Present

Co-Founder, Chief Product Officer — Co-Created Goods
September 2021—December 2023

Chief Marketing Officer— Verve Romance
October 2021 — September 2022

Outro

I'm a product marketing strategist and brand operator. I’ve led rebrands, roadmap messaging, and GTM strategy across DTC, SaaS, and retail brands. My work is cross-functional by design: part insight, part story, and always tied to outcomes.

‍Open to roles in:
Product Marketing • Brand Strategy • Consumer Insights • Lifecycle Growth